BP opens first service stations in Indonesia
Thursday, February 14 2019 - 08:38 AM WIB
BP said in a statement that its retail strategy is to deliver quality fuels, lubricants and convenience for consumers in growing markets. The opening of these stations establishes a BP presence in Indonesia?s growing fuels market and marks the start of plans that could see the joint-venture open around 350 service stations in Indonesia in the next decade.
?Indonesia is amongst the fastest growing nations in the region and we are proud to enter this market with our partner, AKR,? said Neale Smither, Vice President of New Markets, BP downstream, in the statement.
?BP is well-known around the world for our high quality fuels, Castrol lubricants, and a great convenience offer. We are delighted to bring our BP branded offer to Indonesia providing local consumers with more choice for fuels and a first class service offering.?
The service stations will offer BP?s innovative fuels with ACTIVE technology. Developed and tested by BP scientists in world-class laboratories, all BP gasoline grades contain a special dirt-fighting formula that helps to protect engines from the build-up of dirt and maintain vehicle performance. BP is also partnering with a number of well-known local businesses such as Alfamart, Castrol Bike Point, which is operated by SiTepat, Toko Kopi Tuku and Martabak Orins to provide a convenience offer that is unique to the market.
?For AKR, our partnership with BP cemented our long term commitment to the industry and Indonesia. This is one of our own milestones and we are proud to partner with BP. With this opportunity, both BP and AKR intend to develop and offer a different experience to Indonesian consumers by leveraging the proven capabilities and expertise of BP and AKR in the country,? said AKR President Director Haryanto Adikoesoemo.
The service stations will be operated by PT Aneka Petroindo Raya (BP AKR Fuels Retail), a new company set up by the joint-venture.
BP is committed to a low carbon future, aiming to reduce greenhouse gas emissions in its operations, improve its products and services to help customers lower their emissions, and to create new low carbon businesses. These service stations in Indonesia will be certified carbon neutral through BP?s carbon offsetting program, BP Target Neutral. Each site will have a long-term carbon reduction plan with any residual emissions offset through BP Target Neutral.
BP has more than 18,000 service stations in 20 countries around the world.
Editing by Reiner Simanjuntak
